Progress Of Reverie For Zero Issue Beer

You just have to speak things into existence. ​

I was contacted by Zero Issue Beer not too long ago -- a Canadian craft brewery -- and was asked if I was interested in doing an illustration for their new seasonal beer line-up. What a coincidence 2020 was the year I wanted to get into packaging design and illustration, particularly for beverages! Even better, the proceeds are going to Sankofa Arts & Music Foundation for black Canadian youth. As you can likely imagine, I was sold twenty times over. I have a short interview that will be appearing on their site here. For now? 

I'm going to share the creative process behind this piece, from the rough beginning stages to the inspiration behind it all.  I'll share some tips I've learned about packaging design, too, for any of you who want to branch out your portfolio.

Spoiler: there are harpies. ​

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